Soul Knight increases its ad fill rate and call show rate using TradPlus' ad scene optimization solution
Developer Needs
The developer had done ad monetization for 3 years and had done refined operation, but wanted to know whether there was still room to improve.
Problem Identification
1. App fill rate could be increases.
2. Call show rate was lower than industry level.
Solutions
1. Refine waterfall configuration and add more floor layers.
2. Add new ad sources to increase app fill rate and improve ad scenes to increase call show rate.
Developer Needs
The developer had done ad monetization for 3 years and had done refined operation, but wanted to know whether there was still room to improve.
Problem Identification
1. App fill rate could be increases.
2. Call show rate was lower than industry level.
Solutions
1. Refine waterfall configuration and add more floor layers.
2. Add new ad sources to increase app fill rate and improve ad scenes to increase call show rate.