The app has been monetized for more than a year, but they don't know if there is room for further improvement. Hope to refine the waterfall and increase ad revenue.

1. Integrate TradPlus SDK to generate funnel data

2. Low ad ready rate: The return time and the Waterfall is too long, resulting in the low ad ready rate.

3. Waterfall optimization is not refined enough: Waterfall is not optimized by region.

1. Reduce the number of Waterfall floors, and delete the floors with low impression and revenue ratios to increase the ad ready rate and impressions per user.

2. Configure Waterfall by region to improve eCPM.